THE HEART OF REBA
Hello
My name is Brooke Norton
Welcome to REBA. As the founder of this company, I want to share a deeply personal story that lies at the heart of our brand's name and purpose.
REBA was originally the name of my beloved grandmother, Kathleen Gray's, international women's fashion label. She was a prominent fashion designer in New Zealand, a woman of incredible talent, devotion, and determination. She raised me to laugh, party hard, and live and breathe my passions. Her passing in March 2023 left a profound impact on my life, igniting a strong desire to honor her memory and carry forward her extraordinary legacy.

In naming my own venture after her esteemed company, I aim to pay tribute to her indomitable spirit, preserve her vision, and continue her profound influence on the world of fashion and female empowerment.
However, REBA is more than just a name. It symbolizes my unwavering dedication and passion for effecting positive change in the world. As a woman, I have long felt frustrated by the lack of quality eco-friendly period products available to us. It was during my search for sustainable options for period undies that I realised I could merge my environmental advocacy, women's empowerment, and entrepreneurial spirit into something extraordinary—a brand that would make my grandmother immensely proud.
Thus, REBA encompasses not only my homage to a remarkable woman but also my commitment to creating products that uplift, empower, and align with our shared values. Through our offerings, we aspire to inspire women worldwide to pursue their passions, effect meaningful change, and leave a lasting positive impact on our planet.
To each and every one of you, I express my heartfelt gratitude for joining us on this remarkable journey. Your support and interest in our company mean the world to us. Together, let us embark on this adventure, confident that with every step we take, we honor the memory of my beloved grandmother, Kathleen, and strive to make a meaningful difference.
Thank you for being an essential part of our story. I am excited to witness the path ahead unfold, knowing that we have you by our side.
With deepest appreciation,
Brooke x
OUR MISSION
DESIGNED IN NEW ZEALAND
Welcome to REBA, your ultimate destination for period-proof undies! Established in 2023 in Auckland, New Zealand, our company is dedicated to providing women with comfortable, stylish, and innovative period undies that are designed to make "that time of the month" a little bit easier. Our unique high-waisted designs not only provides maximum coverage and support but also makes our undies super sexy and supportive. But that's not all - our period undies are made with the latest technology fabrics that are anti-bacterial, leak-proof, and absorbent. Our "period-proof" undies feature four slim layers of protection that make them capable of absorbing discharge, blood, sweats and bladder leaks without leaking!
At REBA, we're passionate about empowering women by making periods a more comfortable experience.


WORD OF MOUTH
“I use to get so nervous staying the night at my boyfriends on my period. Now I kinda love it!”
- Ash Williams -
"I literally ONLY wear these undies now, even when I'm not on my period! They're so comfy and stay clean and fresh all day."
- Nicola O'Neal
"I wish these were around when I first got my period. My daughter loves these and made her first period a breeze!"
- Sandra Montgomery -